Date of publication: 2017-09-06 09:15
Fashion marketing is something new and upcoming on the horizon , especially in India with the rise in Indian middle class. Globalization and the shape of economy, its positive impacts are also evident in retail , textile and clothing industry and hence fashion. Some are already here and others are headed this way. Global fashion brands like Tommy , Chanel , LV have found Indian shores and starting to create their luxury niche markets.
These dramatically changing market conditions have bolstered the demand for highly competent fashion marketing professionals who can take up key positions in fashion marketing, Brand management and related areas.
8766 They can create their own website and have the facility of online shopping of readymade clothes and give advertisements about any new collection or launch of trend on the website.
Advertising: Advertisement attract a lot of customers, they get to know about the company and there schemes and offers. This is a best platform to let the target audience know about the launch of new companies and showrooms.
Public Relation: This is nothing but the way of communicating with the public and media. By working on this parameter one can maintain good relations with the target audience.
By keeping these four factors in mind can help the upcoming company in this new field and establish a strong foundation in the market.
8766 Another thing is placing advertisement at Metro stations thousands of people travel from metro placing hoardings there will not cost much and also will be having a great visibility.
The role of fashion marketing is even more important in the field with new developments , theories and knowledge to be shared every day and the trends changing every season.
8766 Small product range
8766 Small, boutique brand 8766 only available through certain stockiest
8766 Only caters for sizes 8 8766 66
8766 Not much advertising coverage
8766 Very distinct, statement prints
8766 Not commercial enough for mass appeal
8766 Quite a niche market 8766 style, colors, age range
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Throughout the final year you will do your Final Major Project. This gives you the opportunity to develop your project proposal from your initial idea, and negotiate your final project brief within the general area of marketing with your supervisor. This will reflect your particular interests and your future career aspirations, and the final outcome of your project will be a considerable body of work. This will be communicated to a relevant audience via an appropriate medium as the culmination of your project.
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Graphic designers , advertisers, photographers have much much more opportunities to design , sketch , write about trends because of the internet. They can write about who is wearing where on which red carpet , about the various fashion weeks going on around the world and open the doors to international fashion.
Please visit the UAL Language Requirements page. Read carefully and look at the relevant documents.
Every person nurtures an innate desire of looking good and feel 8766 accepted 8767 in the socio-economic circle. The word fashion instantaneously brings to mind a flash of colour with a dash of glamour.